Privacy Policy

Hoplite Health (“we,” “us,” or “our”) operates the website hoplite.health (the “Site”). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our Site or make a purchase.

Please read this policy carefully. If you disagree with its terms, please discontinue use of the Site.

1. Information We Collect

Information you provide

When you place an order, create an account, or contact us, we collect:

• Name and contact information (email address, phone number)
• Billing and shipping address
• Payment information (processed securely through our payment processor; we do not store card details)
• Order history and preferences
• Communications you send us

Information collected automatically

When you visit the Site, we may automatically collect:

• IP address and general location data
• Browser type and operating system
• Pages visited and time spent on Site
• Referring URLs
• Cookie and tracking data (see Cookies section below)

2. How We Use Your Information

We use the information we collect to:

• Process and fulfill your orders
• Communicate with you about your order and account
• Send marketing communications (with your consent; you may opt out at any time)
• Improve our Site, products, and customer service
• Comply with legal obligations
• Prevent fraud and protect the security of our Site

3. Cookies

We use cookies and similar tracking technologies to improve your browsing experience, analyze Site traffic, and understand where our visitors come from.

Types of cookies we use:

• Strictly necessary: Required for the Site to function (cart, checkout, authentication)
• Analytics: Help us understand how visitors use the Site (e.g., Google Analytics or Plausible)
• Preferences: Remember your settings and choices

You can control cookies through your browser settings or our cookie consent banner. Declining non-essential cookies will not affect your ability to use the Site.

4. Third-Party Services

We work with third-party service providers who may access your information to perform services on our behalf:

• Payment processors: Process payments securely (subject to their own privacy policies)
• Shipping carriers: Deliver your orders
• Email service providers: Send transactional and marketing emails
• Analytics providers: Help us understand Site usage

We do not sell your personal information to third parties.

5. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes described in this policy, comply with legal obligations, resolve disputes, and enforce our agreements. Order records are typically retained for 7 years for tax and legal compliance purposes.

6. Your Rights (CCPA / GDPR)

Depending on your location, you may have the right to:

• Access the personal information we hold about you
• Request correction of inaccurate data
• Request deletion of your data (subject to legal retention requirements)
• Opt out of marketing communications at any time
• Request a copy of your data in a portable format
• California residents: opt out of the sale of personal information (we do not sell personal data)

To exercise any of these rights, contact us at hello@hoplite.health.

7. Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security.

8. Children’s Privacy

The Site is not directed to children under 13. We do not knowingly collect personal information from children under 13. If we become aware that a child under 13 has provided us with personal information, we will delete it immediately.

9. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by updating the “Last updated” date at the top of this page. Continued use of the Site after changes constitutes acceptance of the updated policy.

10. Contact Us

Questions about this Privacy Policy? Contact us at: hello@hoplite.health